Your B2B viewers is filled with avid TV watchers. Within the days of linear tv, it was practically unattainable (and really costly) to focus on them precisely, which meant the TV display screen was nearly off-limits for B2B entrepreneurs. Now, Linked TV has entered the scene, with digital roots and third-party information suppliers that enable for precision concentrating on of B2B audiences.
Now you can attain them whether or not they’re unwinding after work with actuality tv or streaming their favourite movies on the weekend.
Be taught extra by attending “Putting in the Work: Understanding B2B Audiences on Connected TV,” introduced by MNTN.
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About The Creator
Cynthia Ramsaran is director of customized content material at Third Door Media, publishers of Search Engine Land and MarTech. A multi-channel storyteller with over 20 years of editorial/content material advertising expertise, Cynthia’s experience spans the advertising, know-how, finance, manufacturing and gaming industries. She was a author/producer for CNBC.com and produced thought management for KPMG. Cynthia hails from Queens, NY and earned her Bachelor’s and MBA from St. John’s College.
