Have you ever mapped out your vacation advertising plan as but? What about Q5, the interval in between Christmas and halfway into January, which presents an entire vary of extra alternatives as customers interact within the vacation spirit?
That’s the main target of TikTok’s latest marketing guide, which gives a variety of insights and suggestions to assist companies benefit from their post-Christmas promotions.
TikTok’s Q5 Playbook is available in two completely different variations, a general guide, and a small business version. You’ll be able to obtain each here, however on this publish, we’ll check out a number of the key notes from TikTok’s newest advertising suggestions overview.
First off, TikTok outlines the potential of Q5, which typically sees larger ranges of engagement, as persons are on a break from their common obligations.

As you possibly can see, TikTok engagement stays excessive within the interval, which may make it an awesome level of emphasis to your campaigns.
The information even gives extra particular perception into what persons are researching within the app within the interval.

In addition to tips about the way to faucet into that curiosity together with your campaigns.

There’s a variety of utilization notes and case examine examples right here to encourage your advertising exercise, whereas there are additionally artistic examples and pointers to assist get you pondering.

It’s a helpful information, which may spark some extra inspiration to your vacation campaigns, and enable you to eek out extra worth from the interval.
You’ll be able to obtain each of TikTok’s Q5 guides here.