As a part of Black Enterprise Month 2023, TikTok has announced a brand new two-part webinar sequence, which is designed to showcase a few of the most revolutionary and profitable Black-owned companies within the app, and supply inspiration to all enterprise homeowners on learn how to take advantage of TikTok to broaden their attain and resonance.
Held over the subsequent two weeks, the webinars will embrace a spread of audio system from Black-owned manufacturers, who’ll talk about learn how to get probably the most out of TikTok, and what they’ve realized from utilizing the app.
As you possibly can see from this visitor checklist, there’ll even be direct enter from TikTok’s coaching and gross sales groups, which might make this a fantastic alternative to listen to direct from these engaged on the app, and get a greater understanding of learn how to implement key finest practices to extend your presence within the app.
You may register for each webinars here, with a single sign-up providing you with entry to each periods, that are being held this Wednesday and the next Wednesday, at 2pm ET.
And there’s additionally this:
“All attendees will take pleasure in an unique low cost on the Lark Enterprise plan and devoted onboarding assist.”
What the heck is Lark?
“Lark is a part of the Bytedance household of merchandise, which incorporates TikTok, that helps companies obtain larger enterprise affect. Lark is an all-in-one communications and collaboration software that may assist lower your software program prices by as much as 80% and simplify your day-to-day duties. With Lark you possibly can handle your workflows, clients, and other people in a single place.”

So it’s Bytedance’s personal enterprise administration software, which seemingly has extra direct integration with TikTok, CapCut, Lemon8, and its different apps.
I haven’t used it, so I can’t say something for it, however it’s attention-grabbing to see how ByteDance is working to department into new areas, by utilizing the recognition of TikTok as a springboard for expanded alternatives.