September is Vogue Month, with a spread of large-scale, industry-leading vogue exhibits being held throughout the globe over the approaching weeks, and aligning with this, TikTok has announced that will probably be internet hosting a spread of Vogue Month initiatives.
As per TikTok:
“From September 6 to October 3, be a part of us and get your fashion on as we convey you one of the best vogue and sweetness inspo, particular moments on and off the runway, creators to observe, manufacturers to like, and a lot extra.”
The primary factor of TikTok’s Vogue Month push is a showcase of its first-ever #TikTokFashion Collective, which is made up of vogue creators from all over the world who’ll be sharing their insights within the app.
TikTok may have a devoted staff for every of the key Vogue Month exhibits, offering on-the-ground insights into every occasion.
TikTok can even be internet hosting its personal “Vogue Month Hub” the place it’ll spotlight all the most recent developments, and assist to drive vogue discovery within the app, whereas it’ll additionally showcase the most recent creations from a spread of manufacturers and publishers from all over the world.
TikTok’s Vogue Hub can even characteristic tailor-made tabs, together with “From the Runway”, “Trending,” and “Behind the Scenes” to assist vogue fanatics uncover extra particular developments.
The assorted parts will invite TikTok customers to have interaction with Vogue Month occasions, and given the rising recognition of vogue developments within the app, lots of customers will probably be paying consideration, and searching for out associated movies in-stream.
TikTok says that all through 2023, international views of the hashtags #TikTokFashion and #BeautyTok have elevated by over 300%, making vogue one of many fastest-growing developments on the platform.
And given TikTok’s broader recognition, it may present an attention-grabbing window into the happenings round Vogue Month, with these devoted streams offering extra direct entry.
In case you’re a vogue model, it’ll probably be value tuning into the TikTok dialogue, and paying attention to key dialog developments.
You’ll be able to seek for TikTok’s in-app Vogue Hub by trying up “Vogue Week” or “#TikTokFashion”.