This present day in search advertising historical past: January 14

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R.I.P. AMP

In 2022, we revealed what occurred when Search Engine Land shut off AMP.

TL;DR: “We have now seen little or no disruption to our visitors and have reaped the advantage of having a clearer image of our viewers analytics.”

We didn’t see any year-over-year declines in visitors that we may tie to AMP except for the lack of pageviews to a handful of items that routinely spike for natural visitors.

Why did Search Engine Land shut off AMP? As we defined in We’re turning off AMP pages at Search Engine Land, it was attributable to competitors in Prime Tales (after AMP was no longer required for inclusion in Prime Tales) and waning help by social media platforms.

Learn all about it in What happened when we turned off AMP.


Additionally on at the present time


Shopify chat bug leads to titles with (1) in Google’s search results

2022: It was a widespread concern, not a Google bug, associated to a chat function in Shopify that had this unintended consequence in search.


Google Ads enables bid simulator for Target ROAS, budget simulator for Maximize clicks, conversions

2020: You possibly can see the projected impression of creating bid or finances adjustments in your campaigns that used these good bidding methods.


Google buys Pointy to bring SMB store inventory online

2020: Pointy had solved an issue that vexed startups for greater than a decade: methods to carry small, unbiased retailer stock on-line.


Nofollow couldn’t save the Google webmaster blog from comment spam

2019: Google eliminated the power to depart feedback on Google Webmaster weblog as a result of “more often than not they had been off-topic and even outright spammy.”


How Google’s Search Chief Has Been Living The “Mobile First” Life For Over A Year

2016: Amit Singhal, Google’s senior vp of search, did virtually all of his searches for greater than a 12 months on cell gadgets.


Bing Ads Updates Keyword Planner With Impression Share Comparisons And More

2016: The brand new options: extra aggressive insights and benchmarking, customizable advert group and key phrase bids, a brand new supply for key phrase strategies and time vary customization as much as 24 months for key phrase search quantity.


Bing Updates Its Logo With Uppercase “B” & New Teal Blue Color

2016: “It felt like the precise time to freshen issues up,” mentioned Microsoft spokesperson.


Google Street View Goes “Miniatur” To Capture Hamburg Model Train Exhibit

2016: Google documented the attraction with tiny Avenue View automobiles as if it had been an actual place.


Google News Now Will Crawl & Index Images Hosted Off Your Domain Name

2015: Previously, in case your photos had been hosted off your web site’s area, it was not possible Google would crawl them for Google Information.


Q4 Paid Search Ad Revenue Up 24 Percent YoY In The Americas [Kenshoo]

2015: Return on funding rose as income outpaced the rise in spending.


Google History Added A Section For Your Google Now Cards

2015: You possibly can monitor, over time, what Google Now Playing cards Google confirmed you every day.


Google Translate App Gets Improved Picture & Conversational Translation

2015: The replace introduced each digital camera and dialog mode translation to the iOS app for the primary time, in addition to huge enhancements to these options on the Android model of the app.


Google Opens A Visitor Center

2015: Traditionally, Google had by no means allowed for random individuals to come back and go to or tour the workplaces.


Thousands Of Hotel Listings Were Hijacked In Google+ Local

2014: 1000’s of inns listed inside Google+ Native appeared to have had hyperlinks resulting in their official websites “hijacked” and changed with ones resulting in third-party reserving companies.


Google Image Search Adds Usage Rights To Search Tools

2014: The function wasn’t new. You simply now not needed to dig into the “superior picture search” options to get them.


Two Videos Of What It Would Be Like If Google Was A Real Living Person

2014: Two video parodies make enjoyable of what a Google could be if it was an actual man.


Yelp Turns Up The Heat: 285 Consumer Alerts Issued Over Fake Reviews

2014: A pop-up alert appeared on a Yelp enterprise profile web page and warned customers {that a} Yelp sting operation had caught the corporate attempting to accumulate critiques by shopping for them, providing presents or reductions, or another approach that Yelp doesn’t permit.


Wayback Machine Now Has 240 Billion URLs

2013: Previous to this replace, The Wayback Machine supplied entry to about 150 billion URLs.


Welcome AJ Kohn & Ginny Marvin To Search Engine Land, Marketing Land

2013: Kohn joined us as our Particular Tasks Correspondent. Marvin joined as a Contributing Author, focusing totally on paid promoting subjects (she would go on to turn into Editor-in-Chief from October 2018 to December 2020).


DuckDuckGo Relaunches With New Visual Design

2012: Founder Gabriel Weinberg has been taking suggestions and tweaking the design for a minimum of three-plus weeks within the website’s neighborhood discussion board, the place he announced the brand new look and format.


Google’s John Hanke Speaks About New Mobile Incubator

2011: After six years on the helm of Google Maps, Hanke mentioned he was “stressed” and was a bit bored with operating a big group.


Google, Bing Up While AOL Hits All-Time Low: comScore December Search Data

2011: Google hit 66.6% – a file excessive for Google in comScore’s numbers – whereas AOL hit a historic low of 1.9%.


More See Horizontal Look For Top Three Google Ads

2011: Within the new format, the headline was mixed with the primary description line, or the 2 description traces had been mixed.


South Korean Police File Criminal Charges Over Google’s WiFi Data Gathering

2011: Police examined the info that Google collected between October 2009 and Could 2010 and decided that it broke two South Korean legal guidelines.


Bing Set To Advertise During Golden Globe Awards

2011: Each adverts performed on the Bing “choice engine” thought by having aspiring actors clarify why they determined to get into performing, adopted by a message that “pre-congratulates the Golden Globe winners of tomorrow.”


Yahoo’s Irving: “Hell Yes” Yahoo Is Committed To Flickr

2011: “Q. Is Yahoo! dedicated to Flickr? A. Hell sure we’re! We love this product and staff; on technique and worthwhile.”


Google Search Suggestions For Mobile Get Locally Relevant

2010: Question strategies assorted primarily based on person location.


Experian Hitwise: Google Passes 72% U.S. Market Share

2010: Yahoo, Bing, and Ask.com all noticed their search share drop from November to December.


100 Day Reminder: AdWords API v13 Sunsetting

2010: One other warning.


Google Integrates “Real-Time” Messages Into Place Pages, Makes BlackBerry Mobile App More Useful

2010: Companies may use their Place Pages to advertise time-sensitive (real-time) occasions – so long as they might discover the function.


Shashi Seth Now At Yahoo From AOL, Cooliris & Google

2010: As the brand new Senior Vice President of the Yahoo Search Merchandise staff, Seth would handle Yahoo’s Search staff and all issues associated to Yahoo Search.


Chinese Gov’t Offers Bland Statement On Google, Google.cn Employees Given Indefinite Holiday

2010: China’s authorities urged it probably wasn’t going to permit Google to function unfiltered or negotiate with the search engine.


Yahoo Adds Network Distribution & Improved Importing To Search Ads

2010: Community Distribution allowed advertisers to pick in the event that they wished to promote on Yahoo’s complete community or simply on both the Yahoo Search community or Yahoo Search Companion community.


Where Have All The Old Tweets Gone?

2010: The huge variety of new tweets coming in was accountable. The search index behind Twitter Search couldn’t maintain all of it.


After The Hack, Should I Still Trust Google & The Cloud With My Data?

2010: Would your complete GoogleHack episode become a serious reversal for the expansion of cloud computing? (Spoiler alert: No.)


Google Pledges $1 Million To Haiti Relief Efforts, Bing & Yahoo Add Donation Info

2010: The most important search engines like google responded by linking details about catastrophe aid efforts from their homepages.


Google Local Business Ads Score New Features

2009: New hyperlinks appeared on the backside of the advert’s data window: Get Instructions, Avenue View, and/or Save to My Maps.


Google Creates Smart Sitemap Generator Tool

2009: It used net visitors, log information and different strategies to seek out new or modified URLs. 


Google Ends Google Video Uploads, Shutters Notebook, Catalog Search, Dodgeball & Jaiku

2009: Google ceased creating quite a lot of merchandise as a part of a seamless transfer to maintain efforts centered on merchandise with better utilization


Google Apps Authorized Reseller Program

2009: This system was geared toward builders, internet hosting corporations and others to tackle the duty of billing, help and coaching, in change for a 20% low cost on the companies.


Adobe & Yahoo Discontinue PDF Contextual Ad Program

2009: Blame the failure on the financial situations.


Consumer Groups Trying To Preempt Behavioral Targeting For Mobile Ads

2009: A grievance sought to preempt the event of behavioral focusing on and profiling in cell promoting.


Harvard Prof: Deceptive Ads ‘Widespread’ On Yahoo’s Right Media

2009: The adverts had been both are false or did not make legally required disclosures.


Yahoo Shuts Down Content Match In UK

2009: Yahoo matched the advertiser’s adverts by the contextual relevancy of the web page’s content material to the key phrases the advertisers bought.


Google Cuts 100 Recruiters; May Replace Up To 70 Engineers Due To Office Closures

2009: Google implied the cuts could be because of the engineers not being keen or in a position to relocate to Google’s Mountain View headquarters.


An Apology To Wired & The Search Marketing Community

2008: The article generated some critical spam points for Wired, generated discord inside the search advertising neighborhood, and injured the search advertising trade normally.


Google Loves The iPhone, But Google’s Eric Schmidt Won’t “Talk” About It

2008: Google CEO Eric Schmidt was a member of the Apple board and was on stage for the iPhone’s introduction.


Liberty Media Corporation Bought 14 Million Shares In IAC

2008: The 14 million shares got here out to about $339.5 million, however gave Liberty Media Company a few 30 p.c stake within the dad or mum firm of Ask.com.


IncrediMail Gets Crushed Financially By Google AdSense Ban

2008: The ban appeared to have precipitated their inventory value to drop 45% in someday.


Professor Bans Google & Wikipedia In Class Room

2008: College of Brighton professor mentioned utilizing Google and Wikipedia doesn’t encourage college students to make use of their “personal brains” sufficient


From Search Advertising Expo (SMX)


Previous contributions from Search Engine Land’s Topic Matter Consultants (SMEs)

These columns are a snapshot in time and haven’t been up to date since publishing, until famous. Opinions expressed in these articles are these of the creator and never essentially Search Engine Land.


< January 13 | Search Marketing History | January 15 >


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In regards to the creator

Danny Goodwin

Danny Goodwin is Managing Editor of Search Engine Land & SMX. Along with writing each day about search engine optimisation, PPC, and extra for Search Engine Land, Goodwin additionally manages Search Engine Land’s roster of subject-matter specialists. He additionally helps program our convention collection, SMX – Search Advertising Expo.

Previous to becoming a member of Search Engine Land, Goodwin was Government Editor at Search Engine Journal, the place he led editorial initiatives for the model. He additionally was an editor at Search Engine Watch. He has spoken at many main search conferences and digital occasions, and has been sourced for his experience by a variety of publications and podcasts.



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