The best way to make a Google Analytics 4 customized report in ~30 seconds

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Customized studies are an excellent great tool constructed into Google Analytics 4

You’ll be able to customise any out-of-the-box report, or construct your individual from scratch. 

Right here, I’ll present you the right way to construct a GA4 customized report in lower than 30 seconds.

The best way to create a customized report in GA4 utilizing a present report

The quickest strategy to create a customized report is to begin from a present report that’s just like what you need to construct. 

For instance, if you wish to construct a Gadget class report, you possibly can begin from the Tech particulars report.

Be aware: As I confirmed in Google Analytics 4: A breakdown of Demographic and Tech details reports, Gadget class is definitely accessible out of the field. You simply want to alter the first dimension within the Tech particulars report. 

However if you would like it standalone, observe these simple steps.

Step 1: Click on the edit icon within the higher right-hand nook.

GA4 Dimensions tab

Then click on on the Dimensions tab on the right-hand aspect.

Click the Dimensions tab on the right-hand side.

Step 2: For the reason that dimension we would like is already listed (because it’s accessible within the drop-down of the Tech particulars report), all we have to do is click on the three-dot icon on the fitting, choose Set as default for Gadget class, after which hit Apply.

GA4: select Set as default for Device category

Step 3: Now, all it is advisable do is click on the Save button and select Save as new report. Give it a reputation like “Gadget class” to be clear – and that’s it! 

GA4 Save as new report

If you’d like it in your left-side navigation, don’t overlook so as to add it to a report assortment from the library menu.

Placing all of it collectively, you may create this report in lower than 30 seconds.

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The best way to create a customized report in GA4 from scratch

Let’s do it yet one more time, this time from scratch. 

Step 1: As an alternative of ranging from a report, we’ll begin within the Library part by clicking Create new report and selecting Create element report.

GA4: Create new report  > Create detail report.

Step 2: Subsequent, select a template to begin from, or select clean.

Since I do know the Gadget class dimension is a part of the Tech particulars template, beginning there’ll add related metrics and dimensions as a place to begin.

GA4 report templates

Step 3: Repeat steps 1-3 from the previous section to set Gadget class because the default dimension, after which put it aside as a brand new report with a related title.

Once more, lower than 30 seconds of labor to create this tradition report.

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These are easy examples, however you should use customized studies to construct out precisely the views of information you want. 

You’ll be able to even create studies tailor-made to sure teams, akin to an SEO Landing Pages report.


Opinions expressed on this article are these of the visitor writer and never essentially Search Engine Land. Employees authors are listed here.


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About The Writer

Krista Seiden

Krista Seiden is the principal digital analytics guide and chief teacher with KS Digital, an analytics consultancy she based in 2019, serving to companies take advantage of their investments in digital advertising and marketing and analytics. Beforehand, Krista was VP, product advertising and marketing and progress at Quantcast. Previous to that, she was at Google for practically 7 years, the place she led product administration efforts throughout the Google Advertising and marketing Platform and served because the exterior evangelist for the Google Analytics suite of merchandise. Krista is a keynote speaker, practitioner, author on Analytics and Optimization, and passionate supporter of #WomenInAnalytics. You’ll be able to be taught extra about Krista and KS Digital over at KS Digital.



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