Google Search Generative Expertise provides About this consequence characteristic


Google as we speak is including its About this consequence characteristic to the AI-generated solutions within the Search Generative Expertise (SGE).

What it does. About this result’s meant to “give folks useful context, reminiscent of an outline of how SGE generated the response, to allow them to perceive extra in regards to the underlying know-how,” based on Google.

What it appears to be like like. Right here’s a GIF displaying how this characteristic works:

google sge about this result
Google Search Generative Expertise provides About this consequence characteristic 3

On this instance, the outline says:

  • “This overview was generated with the assistance of AI. It’s supported by ino from throughout the online and Google’s Information Graph, a set of information about folks, locations and issues. Generative AI is experimental and data high quality could differ. For assist evaluating content material, you may go to the offered hyperlinks.”

For particular person hyperlinks (quickly). About this consequence will “quickly” be added to particular person hyperlinks in Google SGE as effectively. Right here, the aim will likely be to present folks extra details about webpages that backup the SGE solutions.

About About this consequence. Google launched About this result in Search in 2021. It was meant to assist searchers study extra a few search consequence or search characteristic.

Why we care. Whereas it’s felt like a wrestle for Google to quote its sources in SGE and Bard, this highlighting of webpages and content material looks like one other constructive step for highlighting the supply from which Google is producing its AI solutions.

The submit Google Search Generative Experience adds About this result feature appeared first on Search Engine Land.

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