Google: ‘Bard is just not Search’


“I simply wish to be very clear: Bard is just not search.”

That’s in accordance with Jack Krawczyk, the product lead for Bard, talking throughout a Google all-hands assembly late final week, CNBC reported.

Why we care. Following a rushed introduction of Bard, there was confusion throughout the search business. Google is guilty for a lot of that confusion for the best way it launched Bard similtaneously it teased “AI-powered options” coming quickly to go looking.

Why the confusion. Google’s introduction of Bard was rushed to upstage Microsoft’s introduction of the new Bing with ChatGPT integration the next day.

Google CEO Sundar Pichai’s weblog submit introducing Bard (An important next step on our AI journey) included photos of ChatGPT-style responses to 2 search queries (“is piano or guitar simpler to study and the way a lot apply does every want”; “what are the most effective constellations to search for when stargazing”).

Google: ‘Bard is just not Search’ 1

Identical to ChatGPT turned synonymous with generative AI, Bard immediately turned synonymous with these generative AI options in Google search. A Google spokesperson reached out to us rapidly after our Bard story was revealed to make clear the distinction:

  • “Bard is separate from Search, so speaking concerning the Search screenshots within the context of Bard isn’t correct. Bard is one factor, after which generative AI options in Search are separate. Bard is a standalone expertise, not in Search.”

Separating Bard from search. Apparently, even Googlers (who have been testing and improve Bard) are nonetheless additionally unclear concerning the distinction between Search and Bard. One of many questions requested of Google management on the all-hands assembly was:

  • “Bard and ChatGPT are giant language fashions, not data fashions. They’re nice at producing human-sounding textual content, they don’t seem to be good at guaranteeing their textual content is fact-based. Why do we expect the large first utility must be Search, which at its coronary heart is about discovering true data?”

Krawczyk added to his “Bard is just not search” response by including “we are able to’t cease customers from making an attempt to make use of it like search.” From the CNBC report:

He mentioned Google continues to be catering to individuals who wish to use it for search, indicating that the corporate has constructed a brand new function for inner use known as “Search It.”

“We’re going to be making an attempt to get higher at producing the queries related there, in addition to relaying to customers our confidence,” Krawczyk mentioned. He added that customers will see a tab that claims “view different drafts,” which might level individuals away from search-like outcomes.

“However as you wish to get into extra of the search-oriented journeys, we have already got a product for that — it’s known as search,” he mentioned.

Dig deeper. Google execs tell employees in testy all-hands meeting that Bard A.I. isn’t just about search by Jennifer Elias through CNBC

The submit Google: ‘Bard is not Search’ appeared first on Search Engine Land.

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