Google has added new markup and structured knowledge help for brand new automobile listings, designed to assist automotive dealerships get extra publicity for his or her listings. “Car listings on Google permits automotive dealerships to indicate their for-sale stock on Google Search and different Google surfaces,” Google announced.
This comes with new reviews and debugging instruments inside Google Search Console.
Car itemizing structured knowledge. Google’s structured knowledge assist documentation added a brand new part for vehicle listing (car) structured data. Google supplies two methods for dealerships so as to add their stock. One is thru structured knowledge markup on their web sites, which is the primary focus of this doc, and the opposite is thru feed information uploaded to the vehicle listings partner portal.
Google stated the automobile itemizing wealthy result’s at the moment solely accessible in English within the US and US territories for each cellular and desktop interfaces.
You’ll be able to observe the technical tips over here to study extra.
New Search Console report. Google additionally launched a brand new wealthy consequence report in Search Console to watch markup points. This report will present legitimate and invalid objects for pages with structured knowledge in your automobile itemizing markup.
Wealthy outcomes take a look at up to date. Google additionally up to date its Rich Results Test to help automobile itemizing structured knowledge. You’ll be able to submit your URL of a web page or a code snippet to the software. Utilizing the software, you possibly can verify whether or not or not your markup is legitimate immediately with out ready for Wealthy consequence reviews to be up to date, Google added.
Why we care. When you’ve got a dealership or you might have shoppers which might be dealerships and need extra methods to get visibility in Google Search, you now have new markup and structured knowledge you need to use to get extra eye-balls in your vehicles.