In relation to programmatic promoting, consent isn’t only a requirement; it’s the important thing to unprecedented income potential. Programmatic promoting thrives on precision and relevance, however how will you obtain these with out compromising consumer belief or regulatory compliance?
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Concerning the writer
Cynthia Ramsaran is director of customized content material at Third Door Media, publishers of Search Engine Land and MarTech. A multi-channel storyteller with over twenty years of editorial/content material advertising expertise, Cynthia’s experience spans the advertising, expertise, finance, manufacturing and gaming industries. She was a author/producer for CNBC.com and produced thought management for KPMG. Cynthia hails from Queens, NY and earned her Bachelor’s and MBA from St. John’s College.
