In line with a latest survey, 70% of shoppers depend on professional and insider recommendation. That is proper — which means most individuals belief bloggers greater than celebrities, journalists, or politicians.
However how do you get individuals to fall in love along with your weblog within the first place? (Apart from outstanding content material, in fact.)
Properly, simply as your website homepage is just like the entrance door to your enterprise, your blog’s design — very similar to a welcome mat — is the entrance door to your enterprise weblog.
In case you’re not attracting individuals visually, how will you get them to take the following steps to really learn (and, hopefully, subscribe to) your content material? When you’re executed creating high quality content material, you continue to have the problem of presenting it in a means that clearly dictates what your weblog is about.
Photographs, textual content, and hyperlinks have to be proven off excellent — in any other case, readers may abandon your content material, if it is not showcased in a means that is interesting, straightforward to comply with, and generates extra curiosity.
That is why we have compiled some examples of weblog homepages to get you on the right track to designing the right weblog in your readers. Verify ’em out, beneath.
Stunning Weblog Examples to Encourage You
- Assist Scout
- Microsoft Tales
- Pando
- Design Milk
- Fubiz
- Webdesigner Depot
- Mashable
- Brit + Co
- Tesco Meals Love Tales
- HubSpot
- I Love Typography
- 500px
- Wired
- Golde
- Recode
- Pluralsight
- Crayon
- Black Travelbox
- Pixelgrade
- BarkPost
- Goodwill Industries Worldwide
- Springly
Inspiring Examples of Stunning Weblog Homepage Design
1. Help Scout
Generally, the perfect weblog designs are additionally the only. Assist Scout, makers of customer support software program, makes use of a novel however minimalist design on its weblog that we love — it limits copy and visuals and embraces destructive area.
What we significantly like about this weblog is its use of featured photos for all posts, together with the “Most Current Posts” part that highlights latest or significantly common entries. These photos catch the readers’ eye and sign what the submit is about. And it really works — all the things about this weblog’s design says clear and readable.
2. Microsoft Work & Life
Full disclosure: We have completely gushed over Microsoft’s microsites earlier than. We won’t assist it — what higher approach to revitalize an old-school model than with a weblog that boasts lovely, interactive, and galvanizing branded content material? Plus, the sq. photos within the structure of those tales are harking back to the Microsoft emblem. This helps it obtain precious brand consistency.
Microsoft Work & Life can be a first-rate instance of how a enterprise weblog generally is a main asset for an general rebrand. In recent times, Microsoft has labored to humanize its model, largely in response to a rivalry with Apple.
The “Work & Life” microsite has a easy tagline — “Find out how we’re serving to individuals keep linked, engaged and productive — at work, at college, at dwelling and at play.” It is the softer facet of Microsoft, so to talk.
While you’re making an attempt to convey a sure model message, you should utilize your weblog to speak it — each aesthetically and content-wise.
3. Pando
An essential side of a well-designed weblog is a constant coloration scheme and magnificence. In any case, 80% of customers say that coloration boosts their recognition of a model.
It is attention-grabbing to see how coloration consistency can unify the extra diversified parts of design. Pando, a weblog that explores the startup cycle, incorporates a set palette of colours — orange, inexperienced, pale blue, lavender, and deep yellow — in a number of sections of its web site. These colours seem within the background, spotlight bars, and sure areas of textual content.
However it additionally makes use of a number of completely different fonts — all of which handle to look seamless when tied collectively by a cohesive coloration scheme.
4. Design Milk
Design Milk, an internet up to date design outlet, makes use of a easy structure to focus on its posts. If the arrow beside “Learn” on the high left factors down, you possibly can scroll by means of featured photos and teaser textual content for a wide range of articles. If the arrow beside “Learn” factors up, you see an ideal showcase of weblog matters and highlighted posts.
That is an internal link strategy, which helps to encourage readers to remain on the location longer.
The social icons on the high of every submit are a nice addition to the general appear and feel of the location. They’re straightforward to identify and make it straightforward to share Design Milk’s content material. (And to study extra about including social buttons to your weblog, check out this post.)
5. Fubiz
Fubiz, an artwork and design weblog, is an instance of a extremely modern design that additionally consists of some cool personalization.
The weblog’s homepage makes it straightforward for readers to side-scroll by means of “The Highlights.” Under that’s the Creativity Finder, the place guests can select their persona — from “Artwork Lover” to “Freelance” — location, and the kind of content material they’re in search of. From there, readers can browse content material particularly catered to them.
We won’t assist however love the photographs, too. Every featured picture has a definite type. By utilizing the design to focus on these highly effective pictures, Fubiz is ready to visually entice guests to its content material.
For the same look, try the CMS Hub theme collection on the Envato market.
6. Webdesigner Depot
With a reputation like “Webdesigner Depot,” it is no surprise that this design information web site is visually interesting.
One factor that we significantly like is the responsive photos on every particular person submit. The delicate movement of the picture as readers scroll over a variety of articles helps catch guests’ eyes.
And take a look at the efficient use of the featured picture to focus on the newest article. This strategy pulls the viewer instantly into the weblog’s most up-to-date content material.
What’s extra, the colour scheme, background, and fonts are all constant — which retains this weblog trying skilled, however nonetheless distinct from the fundamental weblog templates you is likely to be used to seeing.
7. Mashable
I imply, simply take a look at that header picture — daring colours, recognizable devices, and contrasting textual content. It completely catches the reader’s eye — no pun meant.
Mashable breaks its content material into three noticeable sections on the homepage:
- New posts get consideration with a big featured picture and three highlighted blocks.
- Posts for every part get consideration with a featured picture on the high of two to 3 columns with a brief listing of headlines beneath.
- Then “Trending” posts present as much as the best, with daring textual content on high of a shadow field graphic.
This multi-pronged strategy to displaying content material may help readers determine which sort of information issues to them probably the most. They will rapidly select between attention-grabbing high tales, the most well liked posts, or tales on the subject they’re most considering.
The “Associated Tales” that finish every submit are additionally an amazing characteristic to attach readers to extra of the content material they’re in search of.
8. Brit + Co
All the things concerning the Brit + Co homepage says clear, heat, and welcoming. It is freed from muddle, making the content material extra digestible, and the structure is extraordinarily organized.
We dig the seasonality of the location, too — from avocado jack-o’-lanterns on the primary of October to dinner recipes for Valentine’s Day. Cute, and replete with colourful, enjoyable images as an example every story’s content material.
The delicate “This Week’s Tales” header additionally serves as a pleasant approach to promote common content material, with out being too in-your-face about it. Plus, with such nice visuals, we took observe of the nod to Pinterest. That icon is essential to incorporate when your weblog incorporates a lot engaging imagery.
9. Tesco Food Love Stories
We love the colourful, constant design of Tesco Meals Love Tales, from British grocery chain Tesco.
Keep in mind how we preserve harping away at model consistency? Take a look at the way in which this model naturally incorporates the emblem into its images and featured video.
What Tesco has achieved is a superb steadiness of simplicity and boldness. The structure is minimal, however not boring. Heat and welcoming shades underscore every content material spotlight and recipe, and the images add dashes of colours all through the location. It is an amazing instance of how the best imagery can obtain an interesting “less-is-more” look, particularly if that matches in along with your general model idea.
10. HubSpot
HubSpot’s weblog finds a approach to pack loads of thrilling content material into the web page whereas nonetheless being straightforward on the eyes. Discover that, above the fold, it options one weblog submit with a big picture, title, and call-to-action to learn extra. The featured picture is exclusive to the model with an interesting mixture of images and graphics to attract the attention.
To the best, there is a listing of high posts to have interaction readers with the wide range of content material on the weblog. This makes it straightforward for readers to attach with HubSpot or study extra.
Plus, there’s that consistency once more. As you retain scrolling down the web page, every part is visually constant it doesn’t matter what matter, podcast, video, or weblog submit you are in search of. Utilizing this technique may help you build brand trust.
11. I Love Typography
In case you’re into design, you perceive the facility of fonts. The best font could make phrases sing on an internet web page, whereas the mistaken alternative generally is a hard-to-read mess. So, a weblog that options lots of of fonts has to get inventive with weblog design.
I Love Typography will get the steadiness excellent with a clear and easy design. Three vertical columns separate weblog themes and high posts from the newest additions to the weblog. In the meantime, it dedicates the best facet column to highlighted weblog options. This part options enjoyable clickable graphics (like that candy cassette tape) that steadiness the intense colours and shapes that dominate the posts on the left-hand facet of the weblog.
In case you’re making a weblog for the primary time, this can be a good strategy to borrow from. You can too try these tips about starting a successful blog.
12. 500px
The images weblog, 500px, leads with one featured article and a giant, daring, high-definition picture to attract the reader in. That makes it fairly clear what the weblog is about — it boasts precious content material on images with gripping images.
Plus, how cool is it that the social hyperlinks are proper there, clearly displayed above the fold? They preserve readers engaged with the content material and make it straightforward to share the images. Plus content material with photos gets more than double the engagement on Facebook as posts with out photos do.
13. Wired
The extra matters you’ve in your weblog, the extra chaotic the expertise might be in your readers. That’s why we just like the refreshing simplicity of Wired’s weblog design.
Relying on the dimensions of your display there may very well be eight or extra headlines above the fold alone, however this design remains to be straightforward to scan and dig in.
Each submit features a featured picture to attract you in. Then, putting font decisions make it fast to know the class, creator, and headline for every submit at a look.
In case your weblog began easy and also you’re having a tough time making it work because it grows, this weblog is nice inspiration for a redesign. You can too use this workbook for redesigning your blog website.
14. Golde
Golde is one other weblog that makes use of photos for nice communication. Utilizing the model title as a place to begin for its weblog “The Golden Hour,” Golde makes a featured picture the main target of every weblog submit.
Then, the beautiful images makes use of yellow and inexperienced tones in every {photograph}. This creates a constant, heat, and interesting really feel to attract you into every weblog submit.
When you click on on a submit, this weblog makes good use of the area beneath the textual content to focus on merchandise, recipes, and different helpful sources.
15. Recode
Adverts are a helpful means for a lot of blogs to generate earnings. Many small companies supply a weblog to focus on their services and products. On the similar time, different standalone blogs can wrestle to steadiness design with the necessity to monetize their content material.
Recode options the newest tech information utilizing an asymmetrical grid construction. Daring thumbnail photos paired with headline textual content align with bigger photos with overlaid textual content in all caps.
This number of approaches to picture and textual content make it straightforward for viewers to scan and select the submit they wish to learn. The structure consists of some animation too and this provides pleasure to the weblog structure.
Apart from being an amazing person expertise, this design lets the weblog weave in advertisements that aren’t distracting to the eyes. On the similar time, in addition they don’t mix in with the natural content material, letting Recode create an genuine expertise for its readers.
16. Pluralsight
This weblog is a superb reminder that weblog designs do not need to get tremendous fancy.
Discover the daring title on the high and middle of the web page. Then the featured illustration on the high makes use of a vivid background and easy white-on-black textual content. That daring model presence stays fixed all through the corporate’s weblog.
The clear fonts, for instance, match the emblem and keep according to the model’s clear, informative voice. And the grid construction and headers for every part make it straightforward to know what you’ll find on the weblog.
We additionally just like the easily-navigable archive hyperlinks on the high and the way straightforward it’s to see the weblog archive with minimal scrolling.
17. Crayon
Many blogs wish to present readers slightly little bit of all the things they provide. However depth might be simply as attractive to readers as breadth. If you need your guests to dive into what your weblog writers need to say, this weblog design provides them a simple alternative — simply begin studying.
With an prolonged teaser within the header, the main target above-the-fold for the Crayon weblog is the newest weblog submit. As a reader scrolls down, they’ll discover a grid with extra content material from the weblog.
We additionally like the colour coding by matter, which makes it straightforward to find blogs of curiosity at a look. You’ll be able to see extra text-forward blog design examples right here.
18. Black Travelbox
To clear up any confusion, Black Travelbox would not make suitcases. It makes private care merchandise for journey. However the firm has executed an amazing job of connecting its transportable balms, conditioners, and extra with the enjoyment of journey.
Plus, the oldsters at this firm’s “Journey and Slay” weblog know a factor or two about model consistency throughout channels. The weblog has a easy coloration scheme and matching fonts assist to create a unified person expertise from the store to normal content material. On the similar time, it throws in daring, colourful photos to catch readers’ consideration.
Go to the web site and have a scroll — we expect it is fairly cool how the photographs fluctuate, however every weblog entry highlights a unique “journey crush.” Then, it packs every submit with vivid pictures, good interviews, and joyful tales.
19. Pixelgrade
Pixelgrade is a design studio that creates beautiful WordPress themes for inventive individuals and small companies. Their weblog web page does an amazing job of highlighting considered one of their most up-to-date or common weblog posts, alongside a transparent call-to-action and a brief excerpt.
What I like greatest is that the design of the web page is 100% according to their model. In case you just like the design of their weblog, chances are high you will additionally wish to strive considered one of their good and beautifully-designed WordPress themes.
For extra WordPress weblog design concepts, try this submit about WordPress themes for bloggers.
20. BarkPost
We sort of like canine right here at HubSpot. So when a weblog devoted to life as a canine proprietor got here throughout our radar, it bought our consideration.
BarkPost, the weblog of canine subscription field firm BarkBox, is a superb instance of design for a lot of causes. First, take a look at the massive enjoyable font in each header — it is fast and simple to learn, even from a cell system.
Cute photos make the posts for every matter noticeable, too — and, in fact, all within the brand-matching, reliable blue.
We additionally like that BarkPost attracts consideration to its sister corporations. Whether or not you are considering doggie dental care or the perfect meals in your pup, this enjoyable weblog design makes it straightforward for canine mother and father and lovers alike to search out the newest information and sources.
21. Goodwill Industries International
Who says nonprofit organizations cannot weblog? Nay, they need to. Take a look at this ultimate nonprofit marketing guide to make yours nice.
On this instance, Goodwill’s clear, colourful navigation (once more — the reliable blue) attracts the reader to the essential parts of this weblog.
The posts are additionally neatly positioned and simply accessible to readers. And, guests can decide the kind of info that issues to them probably the most by selecting a subject from the straightforward buttons within the graphic above the fold.
Lastly, we love the emphasis on private tales on the Goodwill weblog. This design has long-form teasers that lead readers into this group’s applications. This strategy makes it straightforward to study why so many individuals selected to assist Goodwill.
22. Springly
Preserving the nonprofit running a blog prepare going is Springly, which makes wonderful use of a easy grid format by highlighting the best sources of most nonprofits — devoted individuals.
This weblog has a simplistic design with concise textual content and a transparent coloration palette for nonprofits in search of helpful sources.
Every article card options the primary title and film of the creator, shining the highlight on its contributors. It additionally reveals how lengthy it’ll take to learn the submit.
Inserting time and other people on the forefront aligns with what most nonprofits deal with. This strategy makes the weblog extra precious to those that are almost definitely to contribute and use it.
Nonetheless in search of extra inspiration and concepts? Click on right here to take a look at over 70 more examples of website blogs, homepages, and landing page designs.
Use These Weblog Design Examples to Construct Your Greatest Weblog
Creating a lovely weblog is not nearly seems to be. If you need your readers to essentially fall in love, the design of your weblog ought to match the wants and expectations of your customers. What’s most essential to them? And what does your weblog supply that nobody else can?
Do not simply skim by means of these inspiring weblog designs. Use them as a springboard to think about how your weblog can each join along with your viewers and enhance your weblog design. Then, watch your readership develop.
Editor’s observe: This submit was initially revealed in 2013 and has been up to date for comprehensiveness.